How to blow up your account on LinkedIn
Hi Reader, When Google tanked my website traffic last year, I changed my content strategy. Bye, bye SEO. Hello writing on social media, specifically LinkedIn. I used to think LinkedIn was for bragging about a job or applying for work. I have a reasonably sized account from my corporate copywriting days, but I didn’t use it much. Oddly enough, I was worried about what former colleagues would think if they read my posts about writing and content strategy. I overcame those fears when I discovered LinkedIn is a great network for connecting with business owners and creators. The caliber of people writing and creating on LinkedIn far exceeds the bots and trolls you’ll read on other networks (ahem….X.) The algo is more rewarding towards quality content, too. I didn’t want to start from scratch, though. So, I spent a good chunk of change on consulting time with top creators on LinkedIn. I’m using their strategies to write on the platform and grow my account. I share one of them with you in this video. Write on, |