You're invited to this webinar


Hi Reader,

Tomorrow, I’m running a webinar you’ll like: The Minimalist’s CEOs Guide to LinkedIn: High Impact Strategies for Business Entrepreneurs. Normally, I charge for workshops, but this one won’t cost you anything. I’ll cover

  • A simple but effective way you can use AI to plan and ideate your content… without sounding inauthentic
  • How to build a library of content assets you can easily repurpose
  • A simple strategy for growing your LinkedIn account and email list… on autopilot

Even if you don’t care much about LinkedIn, you’ll get actionable strategies for your business. These work for business owners, creators and even writers.

Plus, I’m giving attendees access to a ChatGPT I built, too: Content Wizard. I use this tool to ideate 30 days of content in 3 minutes. You can chat with me live about your content strategy.

Register here

Letters From the Desk of Bryan Collins

Do you want to grow a profitable content business? If so, join 25,000 readers. I share daily insights about personal brand building, writing online and growing a profitable business. It's for creators, coaches and business owners.

Read more from Letters From the Desk of Bryan Collins
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I tested Google Gemini’s content creation capabilities. I wanted to see how it stacks up against ChatGPT and Claude for creating business copy. Google Gemini offers two interesting “gems” (think custom GPTs) for content creators: Copy Creator and Writing Editor. Copy Creator helps write taglines, mission statements, and social media posts. Writing Editor focuses on fixing grammar and improving content structure. I put both through their paces using content from my daily newsletter. When I fed...

Your existing content is like an untapped gold mine - most creators keep digging new holes instead of mining what they already have. I’ve spent years writing online, It can easily become a full-time, low-paying job if you keep digging. One method for getting around this problem is building a content library of your greatest hits. It’s easier to repurpose content if you have a library that you can draw from. Another method is tracking a few key weekly stats across each channel so you can see...

I spent years obsessing over niche selection. When I was a Forbes columnist, branding myself as “the productivity and leadership guy” seemed like a safe bet. I covered topics like time management, leadership, and getting sh*t done at work.I mapped dozens of hot niche-specific topics in a spreadsheet and published articles like: The Fastest Way To Accomplish More This Week How To Use The 4 Ds Of Time Management 4 Common Mistakes New Home Workers Make I wrote about these topics not because they...