Do you want to grow a profitable content business? If so, join 25,000 readers. I share daily insights about personal brand building, writing online and growing a profitable business. It's for creators, coaches and business owners.
My No-frills Approach to Running a Profitable Content Business
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Hi Reader, My business was bloated. So, this year, I canceled half a dozen SaaS subscriptions. How I loathe bloated software! I also let my team of writers and editors go. Now, I keep things simple. I run my business using a few affordable tools and a virtual assistant’s help. I write emails in plain text files on my computer, so I’m not locked into any one writing app. I use ConvertKit to manage my daily newsletter because it hooks me up with sponsors. I use WordPress to manage my website because I like owning my content. I use Buffer to plan and share content on my socials because it’s easy to use. I use Canva to create images because it takes the headache out of design. I create landing pages using Caard because it’s cheap and has many great templates. And I write offers in Google Docs because they’re easy to share and read. I use a few other basic tools, too, but to be honest, I don’t need them. The above is my digital equivalent of wearing black T-shirts and white trainers. My goal is to build an engaged list and write a profitable daily newsletter. I am working with a select few clients each week who want to add $10k to their business. I help these types of clients… and my business grows. It’s that easy. If you want to strip away the fat in your business and add an extra $10k instead, reply “SIMPLE” to this email. Write on, |
Letters From the Desk of Bryan Collins
Do you want to grow a profitable content business? If so, join 25,000 readers. I share daily insights about personal brand building, writing online and growing a profitable business. It's for creators, coaches and business owners.
Hi Reader, A common online trope for creators? Give away 95% of your best ideas. At first glance, this advice works. If you publish valuable content consistently, you’ll get hundreds, if not thousands, of impressions, likes, and shares. I did this for a few years with SEO and on Facebook. But giving away value, value, value attracts two types of people: beginners and tire kickers. Beginners devour value content. They’ll line up like hungry dinners at a buffet, devouring all you’ve got....
Hi Reader, I’ve created, launched, and sold online courses since 2016. I’ve also promoted other creator’s courses as an affiliate. Some course launches I worked on were profitable successes. Others were painful flops. The online course model sounds great… in theory. Spend a week or two recording a course about a topic you can teach. Then, sell your course over and over. And build a 6-figure digital empire. The reality of the online course model in 2024 is different to 2016. Course launches...
Hi Reader, I want to help more creators, so I'm making it easier for you to work with me. I'm opening the doors to Pro Creators Only, a private community that makes accessing everything I've got easier and cheaper. (Previously, I called my community Pro Writers Only, but coaching involves more than writing). My goal for you is simple: To get you earning an extra $5,000 - $10,000 a month for your creator business, no matter your audience size, with one offer, funnel, and post a day. Even if...