How I write proven viral hooks
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Hi Reader, The sole purpose of your 1st line is to hook people's attention. The sole purpose of 2nd line (rehook) is to keep them reading. The sole purpose of the 3rd sentence... You get the idea. Writing a good first line is difficult, so I follow a few strategies. Sometimes, I write my piece of content and then work on the first line last. So many writers and content creators get tied up with boring pre-ambles and throat-clearing. I'm no exception. So sometimes, I'll bash out a post without any regard for the start. Then, I'll delete the first few lines of my content and start the post or article in the middle. I also keep a library of hooks or proven-viral first lines for my social media content. I review this list, pick one, edit it, and press publish. In this video, I explain how more my process for using hooks: Write on, Bryan Collins PS If you want the hooks library from the video, reply to this email and tell me what you're working on. |