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From disorganized writer to content machine
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Hi Reader, I’ve worked with several talented editors over the years. I worked with a few editors when I was a journalist. One of these editors threatened to fire me because I missed my news deadlines. He was right to do so! As a young journo, I was shockingly disorganized. Another taught me the importance of brevity. A maxim best expressed like this: “I didn’t have time to write you a short email so I wrote a long one instead.” As an indie author, I spent thousands on editors for my books. I discovered an author should never edit all of their drafts without help. Whether you’re writing books, social media content or working for a client… Working with an editor is a great way to improve your skills and earn more. Their feedback can also help you smash the publish button faster. The problem? Not every creator can afford to hire an editor. Enter AI. AI is the editorial assistant every content creator needs. And no, I don’t mean firing up ChatGPT and plugging in a basic prompt. I spent several hours writing and creating an editorial bot for my business. Now, it checks my writing and points out mistakes. It helps me repurpose content for social media, too. That frees me to work with clients and focus on creative projects (and not gaming algos). You can easily create a bot like this… and dramatically cut down the time you spend editing. That’s a neat way of growing your business with content. Next week, I’m running a workshop you’ll like: The AI Repurposer Workshop: Plan your Next 90 Days of High-Performing Content in 90 Minutes. It takes place on Wednesday, 4th September at 1500 GMT+1 / 1000 EST. I’ll run the workshop and send out a recording to ticketholders. I’ll show you my exact process and give you an editorial bot you can use for your content strategy. Write on, Bryan Collins |
Grow your business by changing how you create content
Join 25,000 readers for daily insights about personal brand building, writing online and growing a profitable business. For creators, coaches and business owners.
Hi Reader, My business was bloated. So, this year, I canceled half a dozen SaaS subscriptions. How I loathe bloated software! I also let my team of writers and editors go. Now, I keep things simple. I run my business using a few affordable tools and a virtual assistant’s help. I write emails in plain text files on my computer, so I’m not locked into any one writing app. I use ConvertKit to manage my daily newsletter because it hooks me up with sponsors. I use WordPress to manage my website...
Hi Reader, I run a daily newsletter. I earn four figures a month from it. If I can do it, so can you. Why should you rely on an algo. When you can write and sell directly over email. That's what I do. And my story isn't unique. Crafting a daily email is a good form of writing practice. I can touch on multiple topics, like marketing, creating offers, and writing online. Sending a daily email unlocks more opportunities for connecting with readers. I hear from subscribers every week who want to...
Hi Reader, Screenwriter and director Brian Koppelman wrote his first screenplay, Rounders, while working a day job. He worked on his manuscript for two hours each morning before work. Years later, he told aspiring screenwriters: "Don’t quit your job because the pressure will be so great that the anxiety will be thwarting. Instead, build your routine.” I built a routine like Koppelman’s when I’d a corporate gig as a six-figure copywriting job. I worked on my business for an hour or two before...