21 little ways to deepen you relationship with anyone
Published 3 months ago • 1 min read
Short one today…
If you want to build a relationship with readers and followers, try these 21 tactics:
- Write and send a daily email. Readers will expect to hear from you.
- Share a recent win…or a loss (people love the losses more than the wins)
- Ask a new subscriber, “What are you working on?”
- Describe your morning or evening routine.
- Offer up a contrarian take on a topic like AI. My take? Write what AI can’t.
- Write about something you learned or discovered.
- Include a photo of yourself, not from 15 years ago!
- Reference where you live or where you’re from.
- Write about your job… readers love learning about other people’s work
- Insert an element of movement into your content, e.g., “I was at the gym today and…”
- Create behind-the-scenes content about your business.
- Write about a book you’re reading or learning from.
- Reference a current event. The Drudge Report is an excellent source of inspiration.
- Include a story about your family. Pseudonyms work well here.
- Share your weekend plans.
- Describe your creative process. I’m a big fan of 90-minute blocks of deep work.
- Describe your workplace setup. I write on a laptop and work using a dual monitor set up.
- Talk about your creative or business goals. I’m growing a private Telegram group ) for creators this year.
- Draw on a cultural reference. I’m from Ireland, and anytime I mention drinking Guinness, a reader writes in!
- Share how you’re using a tool or an app. Yesterday, I sent you an email showing how I use Claude.
- Describe a big mistake you made.
- Share a conversation or an idea that changed your business.
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