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Letters From the Desk of Bryan Collins

Do you want to grow a profitable content business? If so, join 25,000 readers. I share daily insights about personal brand building, writing online and growing a profitable business. It's for creators, coaches and business owners.

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Featured Post

I Tried 5 Business Models: Here’s Why Coaching Wins Every Time

Hi Reader, Over the years, I’ve switched business models a few times. Coaching is my preferred business model. It’s the ideal vehicle for most creators who want to go from A (broke) to B (profitable business). I’ll show you why. But first, here are a few models I tried. 1. Freelancing I freelanced as a tech journalist and copywriter in my 20s and early 30s. I enjoyed this business model the least. Freelance writers spend hours creating content for somebody else’s business. That’s ok when...

A bunch of pink and gold balloons on a table

Hi Reader, The clock’s ticking! Get my bundle of 5 workshops plus one bonus product now. Usually, it's $600, but for the next few hours, it's only $197 for the lot. It comes with a 14-day money-back guarantee. But I will take the bundle down tonight. Buy now Write on, Bryan Collins

A woman holding a cake with candles on it

Hi Reader, You’ve got a few hours left to buy my bundle of workshops. The AI Content Repurposer Workshop How To Get Your First 1K Email Subscribers How to Earn $3-5k Writing Online How to Start a 6-Figure Newsletter Business Inbox Precision: Advanced B2B Email Marketing Techniques The Digital Writer’s Command Center Normally, these retail for $97 each, but you can buy the lot for $197… until the time elapses. It comes with a 14-day money-back guarantee. But I will take the bundle down...

man in blue tank top running on track field during daytime

Hi Reader, They said a runner would never break a sub-two-hour marathon. That was until 2019. Kenyan man Eliud Kipchoge ran 42.195 KM in 1:59:40:2. (For running nerds, that’s 2.50 min/KM.) Kipchoge’s race was a seismic event for the sport of running. After the Vienna event, an odd thing happened. Some athletes and coaches complained about the prototype running shoes Kipchoge wore. His Nike Alphafly contained a carbon plate. This plate was unlike anything in running shoes to date. It propelled...

a man sitting in front of a laptop computer

Hi Reader, A few weeks ago, I wrote to you about Bob Dunning. He spent 55 years writing a hugely popular column for the Davis Enterprise. That’s a US-based newspaper. The newspaper laid him off without warning and no severance pay, even though he was the paper’s top columnist. Bob was gutted. I was gutted for Bob, too, and I haven’t even met the guy! (Probably because a few newspapers let me go over the years without warning, too.) Then, Bob started writing his newsletter over on Substack....

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Hi Reader, AI creates cursed, soulless garbage. That’s according to Daniel José Older. He’s an American fantasy author and the lead story architect behind Star Wars: The High Republic. A Slate journalist asked Older for his take on a messy controversy surrounding NaNoWriMo. That writing non-profit released a weird statement about AI being “a useful tool” for those who are disabled or from marginalized communities. Cue a social media firestorm, clarifications, and resignations from the...

A black and gold happy birthday card on a purple background

Hi Reader, I turn 43 today (yikes). I started writing online about 15 years ago. Over the years, I’ve earned a living by writing and selling books, blogging, creating courses, coaching, affiliate marketing, and more. I’m bundling up some of my most recent training for pro writers and creators to mark the occasion. Usually, I run these workshops live. Tickets cost $97, and I don’t release the recordings. Because it’s my birthday this week, I changed my mind. You can pick up a bundle of my best...

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Hi Reader, One of my favorite business books of all time? How to Get Rich: One of the World’s Greatest Entrepreneurs Shares His Secrets by Felix Denis. Crass title. The author admits as much. If you haven’t heard of Felix, he was one of the UK’s richest and most successful publishers from the 1990s to the early 2000s. His company, Denis Publishing was behind some of the biggest magazines in the United Kingdom, including computer publications Personal Computing World and lad mags like Maxim. A...

a notepad, glasses, pencil, and cell phone on a yellow surface

Hi Reader, A few months ago, I geeked on Notion. I learn how things work by using them. So, I built a custom Notion dashboard for myself. I use it to track my writing, online projects, content, and stats. A former geek, I’m big into self-quantification. I recorded a tutorial about how my Notion system works. And I created a sales page using Caard. Total time spent? 3-4 hours. I didn’t plan a big launch or promotional campaign. I wrote a few emails about The Digital Writer’s Command Center and...

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Hi Reader, My worst days start with X notifications, swiping on Instagram, and doomscrolling. Before I know it, it’s 10.27, and I’ve wasted the most valuable part of my day. My best days start with opening up Ulysses and writing a few hundred words. Or turning on a camera and recording a video. If I get into a good rhythm, I can knock out a few daily emails for my newsletter before launch, an article for my site, or a week’s worth of social media content. My worst afternoons start when I...