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Why I'm betting on AI, not memecoins (unlike Trump)
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In mid-January, Trump launched two meme coins $TRUMP and $MELANIA. In February, Javier Milei, president of Argentina, got in on the action and promoted a meme coin on Solana called $LIBRA. (Don’t worry, I’m not about to shell you some crypto.) Being quite the nerd, I read about these memecoins on launch. New tech fascinates me, but I’d rather have rubber lemons in my eyes than buy these memecoins. For the uninitiated, meme coins have no intrinsic value. They’re supposed to be collectibles that represent a cultural moment. In reality, 99% are scams–no matter who’s behind them. The $TRUMP and $MELANIA team cashed in biggly with a tidy profit of over $100 million. A few insider traders cashed a small fortune, too, by the meme coins to retail on launch. The hype around memecoins sputtered out this month and crashed the entire crypto market. Most small traders and retail investors are in the red on Trump’s memecoins. Meanwhile, $Libra is now worthless. I stumbled across a viral video of one alarmingly jacked crypto trader smashing his computer monitor with a baseball bat on a live stream, all because he lost a million dollars on this pump and dump. Why he put that much money into a memcoin is beyond me. That’s the problem with jumping on the latest trend. By the time you hear about it online, the moment is over. Conversely, AI is far from a fad, trend, or pump and dump. ChatGPT launched in 2022 and has over 600 million weekly active users. This week, founder Sam Altman launched its most humanlike mode to date: GPT 4.5. Meanwhile, Claude rolled out Sonnet 3.7 a few days ago. I spent this week geeking out on Sonnet, and with the right prompt, it produced content above and beyond anything I’ve previously paid writers for. Unlike most pump and dump meme coins, AI tools are here to stay. I’ve remodelled my entire business around them. A few content creators I follow are taking the same approach. If you want to do the same, my private newsletter PromptWritingStudio is open until tonight. With the AI systems I share in PromptWritingStudio, you can:
I’m closing the beta on Sunday evening. When I open it up again, the price will increase. Oh, and if you join now, you’ll also get early access to my new memcoin to $bryan (just kidding).
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Letters From the Desk of Bryan Collins
Do you want to grow a profitable content business? If so, join 25,000 readers. I share daily insights about personal brand building, writing online and growing a profitable business. It's for creators, coaches and business owners.
I’ve got the hairline of a 13th-century Franciscan monk. Perhaps that explains how I work. The first 90 minutes are the most valuable part of my day. I keep my morning clear. No calls. No Zoom meetings. And no distractions. I love seeing that white space on my calendar! A while ago, I worked with a business coach who insisted on calls first thing Monday morning. I loathed that experience because I find it easiest to write and create content first thing. Creative work fuels me, whereas early...
PromptWritingStudio is now closed. In case you missed it, this is my private paid newsletter for creators who want to use AI without sacrificing the human touch. Unlike generic AI courses, PromptWritingStudio isn't just a collection of prompts, though - it's a complete system for training AI to amplify your creativity. Members are writing three times faster while maintaining their unique voices. Unfortunately, all spots in the beta are filled at the current price. Now, I may open...
Yesterday, I held a live workshop for creators who want to use AI without losing their voice. On The Art of Prompt Writing workshop, I showcased how to set up and train ChatGPT and Claude on writing samples for different creative and business projects. I also covered a variety of use cases, including content repurposing and writing daily Substack notes. I also geeked out about ChatGPT voice mode, which I've hotwired to the Quick Action button on my iPhone. A few subscribers emailed me last...