Do you want to grow a profitable content business? If so, join 25,000 readers. I share daily insights about personal brand building, writing online and growing a profitable business. It's for creators, coaches and business owners.
My Content Management System— REVEALED
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Hi Reader, I’ve spent ten years writing online. I’ve a massive content library that I dip in and out of. 1000s of posts. Right now, I use it to manage daily writing on LinkedIn and for my newsletter. I love writing a newsletter. And LinkedIn is hot right now for creators and writers. The reach and engagement over there are great. I usually schedule my LinkedIn posts and emails a few days in advance. Scheduling gives me a small window to write new posts and make last-minute changes. I often write a piece of content and then think of a new hook or angle I want to add. Lots of writers and creators ask me about organizing their ideas and planning their content in advance. So, I built a system inside of Notion to manage my writing and content projects. It’s easy to use, and it should save you a few hours each week. Although I’m focused on LinkedIn and my daily newsletter, it works for any network, blog, or online writing project. Medium, Substack, X, Facebook, YouTube… you name it. If you’re interested… I even show you how to set this up for whatever you write, create, or work on. And you can email me if you need help. Write on, |
Letters From the Desk of Bryan Collins
Do you want to grow a profitable content business? If so, join 25,000 readers. I share daily insights about personal brand building, writing online and growing a profitable business. It's for creators, coaches and business owners.
I tested Google Gemini’s content creation capabilities. I wanted to see how it stacks up against ChatGPT and Claude for creating business copy. Google Gemini offers two interesting “gems” (think custom GPTs) for content creators: Copy Creator and Writing Editor. Copy Creator helps write taglines, mission statements, and social media posts. Writing Editor focuses on fixing grammar and improving content structure. I put both through their paces using content from my daily newsletter. When I fed...
Your existing content is like an untapped gold mine - most creators keep digging new holes instead of mining what they already have. I’ve spent years writing online, It can easily become a full-time, low-paying job if you keep digging. One method for getting around this problem is building a content library of your greatest hits. It’s easier to repurpose content if you have a library that you can draw from. Another method is tracking a few key weekly stats across each channel so you can see...
I spent years obsessing over niche selection. When I was a Forbes columnist, branding myself as “the productivity and leadership guy” seemed like a safe bet. I covered topics like time management, leadership, and getting sh*t done at work.I mapped dozens of hot niche-specific topics in a spreadsheet and published articles like: The Fastest Way To Accomplish More This Week How To Use The 4 Ds Of Time Management 4 Common Mistakes New Home Workers Make I wrote about these topics not because they...